Strategic  planning

Wedding

When planning for a wedding, it is important for event planners to consider the contribution of colour to create an appealing environment for their guests. At this event colour was used to lighten the mood of the room (Levy and Weitzy 2009).Colour is also used to capture the attention of guests and creates a positive feeling about the event. According to Allen(2009) food and beverage also play an important role in an event .These includes how the food is served as well as the room layout. Events planners are expects and creative with technical and logistical elements that will drive the events to success.This are the most important elements of an event ,budget ,logistics and customer service(Mathews 2012).

The room should be laid out in such a way that customers will be able to move around without and disturbances. Food and beverage brings that exiting energy in people in such a way that when they are seated they will always need waitrons assistance.

An event planner should make sure that guests are not left waiting for food orders or beverages and that the catered food is enough for all the invited guests. Also guests should not cue for clean plates , cutlery and glasses should be counted before it could be taken out to the guests(Mathews 2012).