Sponsorship of events

Be mobile marathon.

Sponsoring an event can be in a mode of cash or in kind support such as products or services. When planning for an event which needs supporters, the event manager should identify potential sponsors and prepare sponsorship proposals.

The Be mobile marathon planning involved the registration of runners, recruiting of road marshals who assists in directing the runners into the right direction and even enquiring sponsors. Since this was a public event, the broadcast media such as television were invited. The event starting point was in the stadium. Events can be used as a tool to market the sponsors(Allen ,Bodwin ,O`Toole, Harris  &  McDonnell2011).

The be mobile marathon was sponsored by Kalahari Breweries with some drinks and shades, Cresta hotels sponsored with accommodation and meals to the VIP’s while the be mobile sponsored with the prizes for the winners. This event is believed to transform the City of Francistown to vibrancy in the near future and will also improve the tourism and hospitality businesses.

The med rescue team was also available to assist those who could not reach the finish line and those who feel physically weak.

Valentines dinner

Transport

Logistics are tools used to manage an event by dividing work into different categories. This will help the even planner to identify  the elements  of event  and operations .Event logistics should be identified and be dealt with the first time. The theory of logistics  emphasizes most on how products and services reach the customer()

Valentines day is a day that most people believe to be the day of love. This day was celebrated with a mouth-watering dinner  which was planner by Botswana Accountancy College  hospitality students .According to  Allen ,Bodwin ,O`Toole, Harris  &  McDonnell(2011) elements of events logistics  can be grouped into logistics systems. These elements include facility, products ,customer supply and site logistics. Food was prepared and served on time. The valentines dinner was a success because all the elements required were taken into consideration and were available. Allen et al (2011) alluded that event planners should be able to supply the products to the customer which is what happed on valentines day. The dinner was attended only by those who had purchased the tickets. Management team should make sure that when planning for outside events they should organise transport for staff and other commodities to meet the requirement of the event.

Staging an event

Award  ceremony

Communication

 The student  participated into an award giving ceremony preparations. This was an evening event for government employees of a certain department.

When staging an event the following elements should be taken into consideration, stage, decoration, risks and theme design (Scanlon 2007).The type of event planned for determines how important these elements are. According  to Bowdin,Allen,O`Toole ,Harris  & McDonnell 2012).All events share common elements such as food and  beverage ,performers sound and light. According to Burke (2003) choice of the venue should be the most important when staging an event .During this event the student was setting up the tables  for the invited guests .

To stage a successful event  ,a stage construction should be constructed by professionals or a company with an insurance. Warning signs should be placed around to alert or warn people about any risks or dangers .The stage must be clear and there should be enough light  everywhere in the venue. Electric cables should be well tagged.

As a student I learnt that the safety of customers comes first.When setting up a stage it is important to make sure that the stage is position in a flat surface.

Corporate social responsibility

Hygiene  and safety of events

It is essential to practice hygiene and safety when preparing food in hospitals.The student realised that in hospitals high standards of hygiene and safety are maintained. These are done to prevent food contamination and reinfection of patients(Scanlon 2007). The kitchen staff  practice hygiene and safety   by putting on safety clothing all the time they are in the kitchen. The kitchen department has a catering manager who makes sure that all the employees abide by the safety rules in the kitchen, ensures that the kitchen is clean and food is prepared to safe standards.

The kitchen staff is not allowed to serve patients as they may transfer germs from the patients wards to the kitchen, instead there are those who have been hired to only deliver food to the patients wards .When clearing patients plates hygienic measured should be observed(health act 2003). Patient’s plates which are from the ICU wards should be disinfected or sterilized before they are taken back to the kitchen to kill germs. As a student I observed that very strict hygienic measures should be practised in the kitchen. The management team should always make sure that all the staff in the kitchen follow the  safety requirements.

Catering for an event

 Farewell  party

Team work

Teamwork relies on individuals working together in an environment to achieve common team goals through sharing knowledge and skills. The literature consistently highlights that one of the essential elements of a team is its focus toward a common goal and a clear purpose. Teamwork is defined by Scarnati (2001) as a process that allows people to achieve common goals.

According to Walker & Walker(2014 :516) an event can be  as small as planning  an office celebration  to something  large  like organising a wedding or the Olympics The event that was  planned was a farewell party for the FCTVE lectures. When a client books for an event, a file has to be opened, this can be done in hand written or computerised (Lillicrap &Cousins 2010:336).When the student started planning for this event, the  meeting was set  up with the FCTVE lectures so that  they can note down all their requirements.At an event team work is very important because people share different skills to produce good results which was the food which was served on that particular day.The venue was within the college The event was successful because everything was ready on time and the customers were impressed.